Marketing for Authors
For more than eighteen years, I've helped sell books. Millions of books. I've watched clients' books hit The New York Times Best Sellers list 57 times, and each time is as exciting and energizing as the last one!
My expertise runs the gamut from editing manuscripts to long-term author brand management. I've supported fiction and non-fiction titles for St. Martin’s Press, Doubleday, Simon & Schuster, HarperCollins, Random House, and Penguin, and I enjoy coaching self-published authors through that process as well.
Do you have dreams of becoming a renowned author? If so, I can answer questions like these:
- Will my manuscript appeal to readers?
- How do I publish my book?
- How do I establish an author platform?
- How do I grow a reader fan base?
- What should I feature on an author website?
—JOHN REED, PHD, EXECUTIVE COACH, AUTHOR OF PINPOINTING EXCELLENCE
"As an author who is navigating the self-publishing process for the first time, I appreciate how much Lucy has been an incredible resource. She offers knowledge, expertise, and transparency based on years of experience in the publishing industry, providing step-by-step guidance and honest assessments that encourage realistic expectations. She pairs this with genuine enthusiasm for projects, giving authors the hope and passion necessary to remain engaged in the process. Her unique style supports the ability remain present and flexible with an agenda that never veers away from the final vision."
—CHAITRA WIRTA-LEIKER, AUTHOR OF THE "ADOPTEES LIKE ME" EARLY READER SERIES
"I engaged Lucy to edit my first book - Press Go! Lessons Earned by a Serial Entrepreneur - and she did an exceptional job with that. But she became so much more – a partner that guided me through every aspect of creating, producing and marketing a book that I’m very proud of. Someone who was always available to address a concern or steer me clear of a potential pitfall. Lucy cared deeply about the success of my project and I could not have done it without her."
—BILL SEIBEL, SERIAL ENTREPRENEUR, INDEPENDENT BOARD MEMBER
"Lucy worked with me to map out the most impactful steps we could take before my new book came out. She brought great expertise and took a big-picture approach: publicity, events, social media and website updating. And then worked with me to prioritize the campaign in a way that suited my needs. With her wealth of knowledge of book marketing and strategy, and her love of the written word, she brings a rich view of publishing - and can share it with authors in a way that is approachable and supportive. I’d recommend that any writer (or other small business owner) see what she can do for their project."
—DAVID A. TAYLOR, AUTHOR AND WRITING INSTRUCTOR, JOHNS HOPKINS UNIVERSITY
"Lucy played an instrumental role in bringing my book, Seaview Road, to life. Her combination of skills -- in marketing, editing, and other areas -- makes her an invaluable asset for writers looking to improve and promote their work. She is a great communicator, and she understands people and their consumer behaviors. Easy to work with, brainstorm with, and learn from! Simply put, Lucy has the skills to help your project, business, or nonprofit grow and accomplish goals. Get an idea in place, and she will take you where you need to go."
—BRIAN MCMAHON, NOVELIST
"Lucy helped me through a process of editing a pitch, synopsis, and book proposal for my memoir. I was struggling with boiling down what I had written to just a few sentences and identifying its core meaning and themes. She didn't tell me what to do. She asked deep, intriguing questions and led me through exercises which led me to a final answer I could be confident about. She may have known the answers all along, but finding a way for me to answer these questions for myself in the end helps me own the answers even more. I am confident in the final product in a way I wouldn't have been otherwise. I enthusiastically recommend her services."
—MEBANE BOYD, RESILIENCY TASK FORCE COORDINATOR AND MEMOIR WRITER
"I am very happy to recommend Lucy Davis for her marketing and communication skills. She recently worked with me to promote my new book. Lucy is very savvy regarding social media and an expert on marketing books. She was great to work with — she understood my project and was very supportive. Lucy provided me with patient explanations and was persistent in following up with third parties. She was attentive to detail and responded to my communications and requests promptly. This was a terrific working relationship and one I plan to continue in the future."
—JEAN ELSON, PhD, EMERITA AT DEPARTMENT OF SOCIOLOGY, THE UNIVERSITY OF NEW HAMPSHIRE
"I feel like this is a little masterpiece that has been edited with such care."
—MEGAN, A GUEST BLOGGER FOR A NONPROFIT CLIENT, remarking on Lucy's blog editing skills
"As a first-time author also running a busy consulting practice, I’ve found that Lucy has been invaluable in guiding me through the maze of necessary steps to attract the attention of publishers. She has exceptional skills in marketing, website optimization, manuscript preparation and practical knowledge based on years of experience working with various types of authors. She is encouraging, extremely hard working, genuine and sincere. It is a pleasure to work with someone with such outstanding professional skills and personal qualities."
—DR. MARK TOBIN, PRINCIPAL, THE TOBIN COMPANY
"My publisher suggested I needed a 'Facebook presence.' Okay. But what did that mean? And a fan page? And how...? I'm a novelist, but to make a long story short, Lucy Davis of MarketNext Communications got me up and running. She also advised me about practices and subtleties of social networking that would have taken me decades to master. She was direct, understandable, and offered sound counsel. I'm so glad I had her guidance."
—SUSAN ISAACS, NEW YORK TIMES BEST SELLING NOVELIST AND SCREENWRITER
Ready for help navigating the marketing world?